Webinar: How to bring your audience online with Microsoft Tag

December 15, 2011
Do you struggle finding ways to bridge online and offline audiences? Grow your digital audience with Microsoft Tags and 2D barcodes: an engaging and completely customizable way to connect users across platforms. At this webinar, Paul Cunnington, Director Startup Business Group at Microsoft, explained: - How to and when to use 2D barcodes in your digital editions - How 2D barcodes boost engagement - Examples of successful 2D barcode campaigns - Best practices for successful 2D barcode implementation Did you know that: - Mobile internet usage will overtake desktop internet usage by 2014 - 51% of Americans are aware of or have seen QR or 2D codes. This number jumps to 71% among 18-34’s. - 5 Billion+ Tags have been printed since the January 2009 - There’s more than 100,000 active Tag accounts linking to interactive digital experiences
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